Prototype case studies: what we built

Real prototypes we've shipped: what the brief was, what we built, and the outcome.

• Can You Actually Beat the Bookies?: We built a prototype to find out. The answer was more interesting than yes or no.
• We Tested It With the Team. They Tested It With Customers. It Changed Everything.: A Northern Ireland service business discovered that the questions nobody asks in planning meetings are the ones that matter most.
• We worked on Voice AI for Others for 18 Months Before We Built It for Ourselves: How 18 months of working with voice AI for clients finally pointed inward, and what happened when it did.
• You bought mouldy blueberries. You're not taking them back. Neither is anyone else.: How we built a prototype to test whether collective consumer complaints could finally hold retailers accountable for product quality.